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SOPHOMORE

YEAR

ON RAMP

Sophomore Year of CIBACS is a group project known as On-Ramp during which 4 - 5 students are tasked to create an ideal product for a company's target market. Students are responsible for gaining knowledge on the company, generating a survey, gathering information from the company's target market, creating an Impact Analysis and website, pitching an ideal product before generating the actual product, and finally presenting the end product to their company. My team, the Essentials, was in charge of constructing a spa-related product for Primal Elements.

 

Primal Elements is a company that sells handcrafted soaps, candles, and personal care products so, as a team, we generated the idea of creating a face mask line with 4 different face masks to appeal to the buyers. The line was called "The Naturals Collection" due to each face mask being made with all natural ingredients. The line consisted of Orange Zest, Lavender & Vanilla, Almond & Honey, and Avocado Oil face masks, each with different benefits for various skin types. 

The Essentials is a supplemental product-making company that continually strives for better. Our main purpose is to provide our business partners with products that fulfill their needs. As a strong company, we aim to successfully please our business partners along with their consumers.

© 2017 by Bella Manning. CIBACS

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